http://matlab.my/MaryBethRettger

http://matlab.my/JenHocko

http://matlab.my/WillSchroeder

http://usabilitygeek.com/the-difference-between-usability-and-user-experience/

User Experience Persona’s are different then Marketing Persona’s for the following reasons…

  • UX personas are not a “generic sampling of typical users.”  They are based in real experiences.  Generally they’re built around tasks that a user my actually attempt, motivations, skill sets, emotional responses and cognitive behaviors.
  • For Stakeholders, brings to life why and provides a narrative of who you’ll be creating for.  Shifts mindset from not just the business model and the development process, but adds the user to the picture.
  • They are designed to simulate conversations between stakeholder regarding many aspects of UX and the development process…. “Would Sally find this feature useful?”
  • Creates a singular vision as to the goal: the end result.

Marketing Personas are important but they belong in a different conversation than UX.

I’m so excited!!!!!  Google has been collecting data about browser size and you can now use the data to size up your own site!!!!!

http://browsersize.googlelabs.com/

Video of the day in the New Yorker is very interesting and something to keep in mind when creating strategy for websites…

TIM WU ON COMMUNICATION, CHAOS, AND CONTROL   Posted by The New Yorker

http://www.newyorker.com/online/blogs/currents

Triggers, content and actions!

Today, on the UX professionals Linked In page someone asked the question “What are critical skills for UX professionals?”  It didn’t take long before there were 50 comments.  Several people posted this interesting link: http://www.uie.com/articles/indispensable_skills/.

I’ve asked the same question many times, the skills listed in the blog  above are accurate; an ability to sketch and have a sense of humour are imperative but they’re not the most crucial.  Above all, the difference between UX and just being a drafts person is the ability detach from a problem and use critical thinking  to solve it in a unique way taking into consideration human factors like psychology. Then, be able to express that solution in the clearest most efficient means possible.